Luum publishes this comparison. We build one of the products discussed, so read it with that in mind. Facts were last verified on September 11, 2026; the other products change too, so check their sites.
Luum vs Passiv
Passiv calculates and executes rebalancing trades. Luum tracks, analyses and shows drift against the targets you set, and never places a trade.
Last updated September 11, 2026 · 8 min read
Passiv and Luum both start from the same idea. You set a target allocation, and the tool shows how far your real portfolio has drifted from it. From there they go in opposite directions. Passiv is built to act: it calculates the trades that would bring you back to target and, on its Elite plan at a supported brokerage, can place them with one click. Luum is built to see: it consolidates accounts across brokerages, tracks adjusted cost base, analyses allocation and concentration, and shows what-if trades, but has no order path at all. Luum never places, routes, or executes a trade, by design.
If you know which of those two jobs you're hiring for, you already know your answer. The rest of this page is the detail.
The short version
Passiv fits better if you invest mostly in index ETFs at a brokerage Passiv integrates with, you want new cash and dividends turned into calculated trades with minimal friction, and one-click execution is the point.
Luum fits better if you want to improve alignment between your investments and your strategy and if your accounts are spread across brokerages that don't talk to each other, you want one picture of allocation, drift and ACB across all of them, and you'd rather have analysis and a clear what-if than an execute button. You place your own trades at your brokerage, or you don't.
What Passiv does well
Passiv has been doing one job well for years: keeping an ETF portfolio on target. You define a model portfolio, and Passiv calculates exactly what to buy when new cash or dividends land. The free Community tier includes rebalancing calculations, performance tracking, and notifications when there's cash to invest.
Two honest limits, noted in most independent reviews: full integration has historically centred on a small set of brokerages, and Passiv's model portfolios are aimed at stocks and ETFs, individual bonds, options and GICs don't fit the model.
What changed with Questrade
For years, Passiv Elite was a free perk for Questrade clients, and that arrangement is how many Canadians met the product. It wound down in stages: in mid-2025 free Elite moved inside the paid Questrade Plus bundle, and in January 2026 Questrade stopped offering Passiv altogether, saying it is building its own portfolio monitoring and rebalancing tools. Passiv itself continues to operate, Elite is simply a product you pay for now, and in early 2026 it announced plans to expand full integration to more brokerages, including Wealthsimple, Webull Canada, Interactive Brokers and Moomoo Canada.
If you're one of the people re-evaluating after that change, the honest question isn't "what replaces Passiv". It's whether you still want an execution tool, or whether what you actually reach for is the consolidated view. Our longer piece on Passiv alternatives for Canadian investors walks through both paths.
What Luum does well
The loop you built your habit around, set targets, watch drift, see the trades that would bring you back, is not a feature bolted onto Luum. It is the centre of it. You set the targets; Luum tracks drift against them continuously, across every account at every brokerage; and when you are off, the rebalance simulator computes the trades that would move you back toward target. You place them at your brokerage yourself. The arithmetic is the tool's job. The decision stays yours.
Targets at the level a plan is actually written in
Passiv's model is a list of symbols and weights. Luum's targets also work by asset class, region and sector, which is how a plan is usually written down. It looks through your ETFs to the securities they hold, attaches each fund's real management expense ratio, detects pairwise overlap between two funds you own so the same companies cannot hide inside both, and measures your home-country bias against the Canada weight in a global index.
The record a rebalancer never keeps
Adjusted cost base, tracked with the average-cost method and pooled the way the CRA pools it, per taxpayer across every account and through years of partial sales. Realised gains are reported across every reportable account together, registered accounts excluded because their gains are sheltered, and the year's dispositions export as a T5008-style CSV. On the Investor tier and above, TFSA and RRSP contribution room is drawn down from the figure on your notice of assessment, flagging when you are near the limit and, separately, when you are over it. Rebalancing without that record is how a year of disciplined trades turns into a tax return nobody can reconstruct.
Whether the plan is working, not just whether it is balanced
Being on target is not the same as being on track. Luum compares your return against an index funded with your real contributions on the dates you made them, separates the return of your holdings from the return your money earned, and on the Wealth tier quantifies blended risk from beta, volatility and maximum drawdown alongside concentration scored with the Herfindahl-Hirschman Index across four dimensions. It compounds your real fee drag over ten, twenty and thirty years, and benchmarks your cost, concentration and return against anonymised aggregates of users with similar risk profiles, goals and horizons.
And what happens next
Luum's Monte Carlo projection runs ten thousand simulated paths from your actual allocation, using the correlations between its asset classes, and reports a range rather than one number. The capital market assumptions come from the Projection Assumption Guidelines published annually by FP Canada and the Institute of Financial Planning, the assumptions Canadian financial planners are expected to use for long-horizon projections. Against your goal, the page says whether you are on track or at risk, and states the gap in today's dollars.
The securities, and the market around them
Ticker Scores rank every stock and ETF you hold on five measured dimensions, refreshed nightly, an input to a decision rather than a signal. Watchlists carry optional price alerts, and the Explore tab shows exchange-wide movers and 52-week highs and lows across the TSX, NYSE and NASDAQ, plus an IPO calendar. Luum's AI explains the numbers on your own screen in plain language, grounded in your real data and unable to invent a figure.
Brokerage-agnostic by design
If January taught Passiv users anything, it is what happens when your tool depends on one brokerage's sponsorship. Luum connects read-only through Snaptrade. You sign in on your institution's own page, your credentials never touch us, and your accounts at Wealthsimple, Questrade, Interactive Brokers and the bank brokerages land in the same view, with CSV import for everything else. Switch brokerages tomorrow and your targets, history and records stay put. Your data is stored in Canada, and you can export all of it whenever you want.
Where they differ
| Compared on | Passiv | Luum |
|---|---|---|
| Core job | Rebalancing execution | Consolidated tracking, analysis and strategy alignment |
| Places trades | Yes, one-click on Elite at supported brokerages | Never, no order path exists |
| Target allocation & drift | Partial | Yes, by asset class, region and sector |
| Multi-brokerage view | Via supported integrations and partners | Read-only sync (Snaptrade), CSV, manual |
| ACB tracking | Minimal | Average-cost ACB across accounts and partial sales |
| ETF look-through | No | Yes |
| Instrument analysis | No | Ticker Scores on five measured dimensions |
| AI | No | Explains your portfolio's own numbers |
| Asset types in model | Stocks and ETFs | Stocks, ETFs, plus manual assets for net worth |
| Mobile app | Web app | Web app (no mobile app today) |
What we concede
Passiv executes your orders. Luum doesn't, intentionally and by design. If one-click rebalancing is why you loved Passiv, Luum does not replace that, and we'd rather say so than have you find out after signing up.
Bottom line
These tools are less competitors than neighbours, and they answer different halves of the question. Passiv places the orders at a brokerage it integrates with. Luum is for the investor whose real problem is that a TFSA here, an RRSP there and a taxable account somewhere else cannot be understood one login at a time: the drift across all of them at once, the pooled cost base, the contribution room, the diagnostics, the projection against the goal, and then their own moves, made with the whole picture in front of them.
Questrade holders have an extra wrinkle worth knowing, since Passiv's paid tier is bundled for them, Questrade portfolio tracking sets out what the brokerage view does and does not cover. For the whole field, portfolio trackers in Canada, compared.
Common questions
Does Luum place trades?
No. Brokerage connections are read-only and there is no order path anywhere in the product. Luum shows how far your holdings have drifted from targets you set; acting on that is something you do at your brokerage.
Can I use Luum and Passiv together?
Yes, and the combination is coherent because they do different jobs. Passiv calculates and can place rebalancing trades; Luum measures, keeps a tax record and analyses. Neither replaces the other, and both connect read-only or better to the same brokerages.
Which one actually rebalances my portfolio?
Passiv. It is built to compute the trades that return you to your targets and to execute them where the brokerage allows it. Luum reports drift against targets and deliberately stops there.
This comparison is educational and general in nature. It is not investment, tax, or legal advice. Verify current features and pricing directly with each provider before deciding.